Jens Secret Diary

Some Thoughts On Watches - 09.08.23

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I saw an advert in The Metro paper today (free paper that’s given out on the street and you see on bus seats) and in the pages towards the back was a big, full page advert for a ‘40th Anniversary Edition AC/DC watch’. Apparently it’s strictly limited to 9,999 and individually numbered on the reverse. A big star boasts that it’s ‘not available on the High Street’. The watch face says ‘AC/DC BACK IN BLACK’ on it, and it has 3 additional dials built in, sitting atop a flame decal background. It’s fucking terrible. I don’t know exactly who a watch like this is aimed at, but I definitely don’t want to meet them.